Do You Have the Right Blog Marketing Mix?

No, your blog isn’t a tangible thing. It’s not something a potential customer of yours can go pick up at the store. But if you’ve monetized your blog, tangibility doesn’t matter. The fact of the matter is you’re selling something and that means you need to approach everything around it as a business, including your[…]

Identifying Your Blogging Style: Game of Thrones Edition

Season 4 of Game of Thrones premiered last night and it got me thinking about the cutthroat archetypes that invade businesses the world over. People are out for themselves and aren’t afraid to take others down to get ahead. It’s an unfortunate but accurate fact of life. Others are more charitable, however, and are constantly looking[…]

How to Conquer Your Blogging Fears Like Indiana Jones

If you grew up in the 80s and 90s, there’s a chance you partook in the Indiana Jones franchise. And when Indy wasn’t uncovering rare artifacts or coming face to face with myths and legends, he was smirking. And when he wasn’t smirking, he was cowering in fear of one thing and one thing alone:[…]

Damned Dolphins, Or Here’s Your Dolphin Pictures Already

I wrote a post last year about dolphins. I know what you’re thinking. How quaint. You’re making assumptions about me right now, aren’t you? That I like sparkly pink purses and put stickers on everything. You’re picturing unicorns and rainbows and dolphins swimming whilst laughing and rejoicing as their glossy skin gleans in the sun.[…]